I have been attending Hemtex (Heimtexil) the largest international textile show in Frankfurt Germany for the past 20 years. Each year the show seems to get smaller in comparison to the last both in exhibitors as well as attendees.
Most people would assume less exhibitors as well as less attendees would be a negative thing, but its actually the opposite because the people who are attending are serious buyers looking for newness in an industry that has become very homogenous over the years….but not this year!
Posting some Heimtex images for those who did not attend to get an overview of what I did see over the 4 days at the show…
Feeling the blues at Zara Home at the Zeil shopping area in Frankfurt. These patterns are from there newest home collections just in stores this week! Organic wallpaper patterns from Casamance, Nobility, Casamance and Verbatex.
I enjoyed seeing the diversity in print, pattern and product this year at Heimtex and look forward to seeing the textile industry move forward in a more innovative way experimenting in both design as well as in the construction of fabric!