IT’S ULTRA COOL | The Pantone 2018 Color of the Year

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In less than 24 hours, the design world has been thrown a loop with Pantone’s 2018 color of the year. People are calling it regal, futuristic, beautiful, bold, and even a little bit overwhelming. If you haven’t heard about it already, the shade is ULTRA VIOLET.

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Late last night, House Beautiful published an article, Designers are Obsessed With Pantone’s Bold and Regal Color of the Year. Our own Nancy Fire weighed in her thoughts about the new famous color choice:

Nancy Fire, creative director of HGTV HOME, Design Works International, and Studio NYC Design, says she’s already thinking about how she can use it in her design work. “Ultra Violet works well as an accent pillow or wallpaper. The regal color plays well with grey, loden green, and many neutrals,” Fire says. “We think using this bold color as a statement, not to fill an entire room, is key if you usually stick with neutrals and safe shades.” -Nancy Fire

It’s unlike the other color trends we’ve seen lately, that’s for sure. People are calling the color provocative & thoughtful by communicating originality, ingenuity, and visionary thinking.

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Artfixdaily says, “Complex and contemplative, Ultra Violet suggests the mysteries of the cosmos, the intrigue of what lies ahead, and the discoveries beyond where we are now. The vast and limitless night sky is symbolic of what is possible and continues to inspire the desire to pursue a world beyond our own.” Maybe a little bit of Ultra Violet is what the world needs right now?

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What are your thoughts on the color? Love it? Hate it? There have been mixed reviews all over the internet, so let us know if you’re into the ultra new, ultra trendy, ultra cool color!

In the name of print & pattern & being ultra whatever,

DW

Source: Pantone 2018 Color of the Year – Pantone’s Color of the Year

HAIR | because personality is not the first thing people see

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Your grandma doesn’t understand it, it has the ability to stop traffic, and often gets a double take from people passing by. What is this “thing” you might ask? Well, let us tell you! Today we will show you our fav inspo from the undying trend of COLORFUL HAIR!

Purple, white, orange, green, grey, fuchsia, rainbow, unicorn…the list goes on and on. Hair is becoming peoples first way of expressing themselves and we can see why. It is something that is easy and fun to do that can change up your entire look within a few hours.

Here are our 10 favorite looks:

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Thanks for checking in and staying #trendminded

In the name of print & pattern,

DW

#Healthism

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I’ll have an organic avocado toast, lightly toasted, with a side of cage-free Norwegian hemp milk please. Ok, we all know this person. Hey, we might even be this person! No judgement coming from us at the studio. We want people to be the the happiest & healthiest versions of themselves- That’s why we are talking about the new trend of #healthism.

The rise of “anti-wellness” is embracing peoples imperfections in a kinder and more realistic sense. Heard of the yoga class where baby goats jump on you? What about the one where you sip on the latest local brew while finding you inner peace? These are the types of fun “workouts” that we see appearing more and more looking forward.

Lets take a look at some of our favorite #healthism trends! 

GOAT YOGA

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Check out THIS VIDEO to see it in action

Workout & Wine, Cardio & Cocktails, Tighten & Tequila

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Uplift Studio doesn’t make you choose between working out and a glass of wine on Friday nights in the Flatiron District!

Wellness Retreats add stamps to your passport!

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Brands like Free People are creating curated travel trips to have fun and be well!

SLIME is not just for kids!

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Accounts like @slimesherbet are creating satisfying videos to make it easy for people to enjoy the #slimelife and stay less stressed out!

 

Mermaid Toast

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Look at this stuff… isn’t it neat? Ever thought of adding spirulina or chlorphyll to your cream cheese toast? Follow @vibrantandpure for more amazing healthy food options that are delicious! 

Plank for Pizza

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So lets all plank for pizza and join the #healthism movement! 

 

People want to embrace their individuality, not look like a barbie. People want sociable incentives, meaning lets workout and have a social life. People want to have fun by dancing, drinking, squishing slime, and losing the “perfection” mindset.

In the name of print, pattern, & #healthism,

DW

 

 

 

 

Hurricane Relief for Texas & Florida

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Everyone, we did it! Today, we are sending out everything we collected the past week and a half to Texas (The Texas Diaper Bank) & Florida (The Diaper Bank of Central Florida). We are really proud to see our artists and clients come together and make an impact. A big thank you to Kathleen Winton for hand-making over 15 baby blankets!

Thank you to everyone who participated. Your efforts are noticed and appreciated!

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The DW Team!

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Kathleen Winton’s AMAZING baby blankets

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The recognition print designed by the DW studio.

In the name of print & pattern,

DW

A Word of Advice

as seen at Surtex.com

NANCY FIRE, Design Works International, New York City:  
“The best advice I have ever been given was ‘to stay true to yourself’ and ‘believe in your talent.’
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That’s important advice because when you are in an industry that is ‘hyper creative’ you can really lose your sense of self.  If you lose these qualities, you lose your passion, and without passion, I feel that my day would be about just existing, not creating!”

Click here to read the full article